Joe Lycett 'stands to make £1.5m' from Hugo Boss name change | Metro News
Joe Lycett legally changes name to Hugo Boss to troll fashion brand
Hugo Boss responds to comedian Joe Lycett's name change: 'We do not oppose the free use of language' | London Evening Standard
Comedian Joe Lycett legally changes his name to Hugo Boss
Comedian Joe Lycett changes name to Hugo Boss - Cambridgeshire Live
Comedian Joe Lycett changes name to Hugo Boss to protest brand's treatment of small businesses - CNN
Comedian Joe Lycett changes name to Hugo Boss to support Welsh brewery after legal fight | Wales | ITV News
Why has comedian Joe Lycett changed his name to Hugo Boss? | The Week UK
Comedian Joe Lycett changes his name to Hugo Boss to protest label's treatment of small businesses - The National
British comedian, Joe Lycett legally changes name to Hugo Boss to protest fashion house | Checkout Magazine
Joe Lycett changed his name to Hugo Boss to right a wrong and we really like his style The Poke
Joe Lycett changed his name to Hugo Boss to right a wrong and we really like his style The Poke
Joe Lycett changes name to Hugo Boss in protest against fashion house | The Independent | The Independent
Hugo Boss responds to Joe Lycett's name change | Metro News
Comedian Joe Lycett Legally Changes His Name To Hugo Boss - UNILAD
Comedian/Activist Legally Changes Name to Hugo Boss to Take on Fashion House - Every Day Riot
Hugo Boss - Wikipedia
British comedian changes name to Hugo Boss in protest - New York Daily News
More controversy for sailing sponsors as Hugo Boss under fire - Marine Industry News
Comedian Joe Lycett changes his name to Hugo Boss in support of small businesses 'targeted' by fashion designer | UK News | Sky News
Joe Lycett changes his name to Hugo Boss in defence of small businesses
Hugo Boss | StarBuyer
Joe Lycett reveals he's changed name back from Hugo Boss in "final statement" - Radio X
Comedian Joe Lycett Explains His Name Change To Hugo Boss
Joe Lycett protest: British comedian Joe Lycett changes name to Hugo Boss as a sign of protest - The Economic Times
Hugo Shows China Who′s Boss | Business| Economy and finance news from a German perspective | DW | 01.03.2004
Joe Lycett reveals impact of legally changing his name to Hugo Boss | Bailiwick Express
