![How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands](https://i.ytimg.com/vi/hEdrTz7b7f0/maxresdefault.jpg)
How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands
![Robert DeMartini, PDG de New Balance : « Tous nos concurrents sont partis à l'étranger » | Les Echos Robert DeMartini, PDG de New Balance : « Tous nos concurrents sont partis à l'étranger » | Les Echos](https://media.lesechos.com/api/v1/images/view/5c337ed93e4546117102fa1d/1280x720/0202791009138-web.jpg)
Robert DeMartini, PDG de New Balance : « Tous nos concurrents sont partis à l'étranger » | Les Echos
![How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands](https://images.squarespace-cdn.com/content/v1/553a1999e4b01dde7b6bccdb/1527679495250-VSRCVRWKOI6119T7C83Q/ke17ZwdGBToddI8pDm48kOggE0Ch6pMGalwtLMqzsSB7gQa3H78H3Y0txjaiv_0fDoOvxcdMmMKkDsyUqMSsMWxHk725yiiHCCLfrh8O1z5QPOohDIaIeljMHgDF5CVlOqpeNLcJ80NK65_fV7S1Ufo5RWkg_J4of0jUNHaDHx6pZKBvpVYzidBWCapg0tuoMuEaB2HPGSYDV-11UTcW2g/New-Balance-Black-1920.jpg?format=1000w)
How New Balance got its swagger back: An interview with the CEO and VP Global Marketing — The Challenger Project | The Home of Challenger Brands
![From the RBR Archives: RunBlogRun Interview: Rob DeMartini, President & CEO, New Balance, by Larry Eder (August 2009) - RunBlogRun From the RBR Archives: RunBlogRun Interview: Rob DeMartini, President & CEO, New Balance, by Larry Eder (August 2009) - RunBlogRun](https://www.runblogrun.com/images/NB-LORES-thumb.jpg)
From the RBR Archives: RunBlogRun Interview: Rob DeMartini, President & CEO, New Balance, by Larry Eder (August 2009) - RunBlogRun
![Innovation Leader on Twitter: "JUST ADDED: Robert DeMartini, the CEO of New Balance, joins us at the Teach-In to discuss how he fosters #innovation https://t.co/mNL7LFxidA… https://t.co/Pd9SzEA1lo" Innovation Leader on Twitter: "JUST ADDED: Robert DeMartini, the CEO of New Balance, joins us at the Teach-In to discuss how he fosters #innovation https://t.co/mNL7LFxidA… https://t.co/Pd9SzEA1lo"](https://pbs.twimg.com/media/DH7GEUhW0AATiFF.jpg:large)
Innovation Leader on Twitter: "JUST ADDED: Robert DeMartini, the CEO of New Balance, joins us at the Teach-In to discuss how he fosters #innovation https://t.co/mNL7LFxidA… https://t.co/Pd9SzEA1lo"
![From the RBR Archives: RunBlogRun Interview: Rob DeMartini, President & CEO, New Balance, by Larry Eder (August 2009) - RunBlogRun From the RBR Archives: RunBlogRun Interview: Rob DeMartini, President & CEO, New Balance, by Larry Eder (August 2009) - RunBlogRun](https://www.runblogrun.com/assets_c/2018/12/RobDeMartini-President-CEO-New-Balance-thumb-500x725-21336-thumb-500x725-41607.jpg)